TRITORI
BRAND GUIDELINES
HORIZONTAL WORDMARK
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.


SPECIAL USE
Only used when necessary. Please seek approval before using black-and-white options in any TRITORI documents.


DO NOT...
Do not make any edits to the TRITORI logo this includes, but is not limited to, the following:

ROTATE

CROP

ADJUST COLOR

RE-ARRANGE
BLOCK WORDMARK
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.


SPECIAL USE
Only used when necessary. Please seek approval before using black-and-white options in any TRITORI documents.


DO NOT...
Do not make any edits to the TRITORI logo this includes, but is not limited to, the following:

ROTATE

CROP

ADJUST COLOR

RE-ARRANGE
TRITORI BUG
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.


SPECIAL USE
Only used when necessary. Please seek approval before using black-and-white options in any TRITORI documents.


DO NOT...
Do not make any edits to the TRITORI logo this includes, but is not limited to, the following:

ROTATE

CROP

ADJUST COLOR

RE-ARRANGE
TYPOGRAPHY
For most cases, TRITORI uses the RNS family of fonts.
If using any Google products and restricted to their font families, please use Omni Sans.
The typography can be adapted to the requirements, context or statement of an application. Readability and contrast can be improved by adjusting the type weight. Only use type in all white or all TRITORI Blue.
Type weights (Light, Normal, Semi-Bold, Bold) can be freely selected to match the statement. Do not use the ‘Black’ weight in any instance.
Typography always appears in ragged type, flush left or flush right, and in mixed case.
Type sizes, line spacing and the distance between the text hierarchies can be freely selected. We recommend following the examples below.
A Big Statement Headline
And a sub-headline
Here is an Example of Headline
And a sub-headline
Smaller Statement Headline
And a sub-headline
Top Line
A Statement Headline
DO NOT...
Do not make any edits to the TRITORI logo this includes, but is not limited to, the following:

ROTATE TEXT

OVER USE ALL CAPS

OUTLINE TEXT

APPLY BACK COLOR
COLORS
TRITORI uses two main colors in our logo and marketing materials: TRITORI Blue and TRITORI Gold.
If needed, a small palette of complementary colors are also available for use. These colors should never be used to adjust TRITORI wordmark or logo
TRITORI Blue
HEX: #00263e
RGB: 0, 38, 62
CMYK: 100, 79, 48, 53
TRITORI Gold
HEX: #f5a800
RGB: 245, 168, 0
CMYK: 2, 38, 100, 0
SECONDARY COLORS
Colors to be used as needed.
Accent Blue
HEX: #075384
RGB: 7, 83, 132
CMYK: 98, 71, 25, 8
Accent Blue #2
HEX: #416ba9
RGB: 67, 107, 169
CMYK: 81, 59, 7, 0
Accent White
HEX: #ecf0f9
RGB: 236, 240, 249
CMYK: 6, 3, 0, 0
Accent White #2
HEX: #E7E7EA
RGB: 231, 231, 234
CMYK: 8, 6, 4, 0